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Design Thinking and Innovation Metrics - Powerful Tools to Manage Creativity, OKRs, Product, and Business Success

Design Thinking and Innovation Metrics - Powerful Tools to Manage Creativity, OKRs, Product, and Business Success

Author: M Lewrick
Publisher: John Wiley & Sons Inc
Publication Date: 24 Apr 2023
ISBN-13: 9781119983651
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Description


Create, manage, and measure innovation
In Design Thinking and Innovation Metrics: Powerful Tools to Manage Creativity, OKRs, Product, and Business Success, bestselling author Michael Lewrick delivers a simple and straightforward playbook to manage and measure innovation. In the book, you'll learn how to utilize the design thinking paradigm for innovation success and how successful leaders manage Explore and Exploit portfolios to create impact.
The author explains how to:

Strategically employ data analytics, artificial intelligence, and neurodesign to drive innovation and business results
Deploy Objectives and Key Results (OKRs) for innovation teams to realize true alignment between the business and team performance
Use the provided hands-on tools to measure your firm's success at creating meaningfully new and interesting products, services, and experiences
Part of the Design Thinking Series, Design Thinking and Innovation Metrics will earn a place in the libraries of managers, executives, product owners, innovation teams, entrepreneurs, and other business leaders.


Table of Contents


Preface
Motivation for this Book
The Roots of Design Thinking
The History of Innovation Metrics
Introduction to the Topic
Answering the Why, How and What?
A Quick Read to Get Inspired
The 101s: Essentials of Design Thinking & Measuring
Design Thinking 101
The Design Thinking Paradigm
Facilitating Workshops
Working in Teams
Building Capabilities
Measuring Impact
Design Thinking Toolkit
Measuring 101
From Observations to Real Metrics
Defining and Applying Metrics
Defining the North Star Metric(s)
Working with Exploration Metrics
Selecting Exploitation Metrics
Measuring Creativity
Reflecting Measurements
Measuring Toolkit
The Future of Design Thinking & Data-Driven Innovation
Creating Impact with Advanced Tools
Performance Measurements 201
OKRs and Beyond
The Roots of Measuring Objectives
Three Mindshift s Applying OKRs
Tips and Tricks for Implementing OKRs
Facilitating Performance Objectives
OKR Toolkit
Data-Driven Innovation 301
Design Thinking & Data Analytics
Applying the Hybrid Model
Design Thinking & Artificial Intelligence
Gaining Efficiency in Customer Interactions
Design Thinking & Neuroscience
Transferring Brain Patterns


Author Description


Michael Lewrick has worked very intensively in recent years on the mindset that enables us to solve different types of problems. He is a bestselling author, award-winning design thinking and business ecosystem design thought leader, business entrepreneur and visiting professor at various universities globally. His ideas, books, and company, Lewrick & Company, help mobilize people around the world to better lead innovation, digital transformation, and business growth in an era of increasingly rapid change.






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